SEO FAQs

1. What is Search Engine Optimization or SEO?

SEO is the technique of optimizing your website and getting it placed in the high ranking of search results. It is one of the most preferred mode of Internet Marketing.

2. What sort of results can be expected out of the SEO campaign?

Improvement in ranking to increase in relevant traffic from various sources.

  • More Traffic = More Leads.
  • More Leads = More conversions.
3. For how much time do I need to invest on SEO?

SEO is an ongoing process as your competitors always try hard to fetch your place on the ranking table, hence executing SEO for a particular time period is never a promising idea. On the other way round, one cannot expect that he/she will invest once & rule the 1st place in search engines for life-time. Nothing is permanent, neither the rankings, nor the algorithms. Google keeps on updating its algorithm every now & then for better user experience; hence one needs to keep his SEO strategy implementation at its best.

4. What should I expect after investing money and time for six months?

Although we have projects where we have delivered good results within 3 months, but realistically we can expect around 30-40% of Long tail keywords (Mediuam / Low competitive keywords) on the 1st page of search engines. Organic SEO takes time as we will be earning ranks & not buying them. Any legitimate company will quote around the same time. Anything earlier than this will be a bonus.

5. What will be the process after I sign up ?
  • A. After sign up, you will be assigned a SEO Project Manager, who along with his team of minimum 3-4 experts will be working on your project. The SEO Project manager will have a quick word with you to make sure that things are on the same page.
  • B. His team will subsequently start with the review & competitor’s analysis.
  • C. Once completed, the SEO PM will then send you the most likely keywords to be optimized.
  • D. You can select the keywords to be optimized & then team starts working on it.
6. Do I need to sign any contract with your company?

The answer is, not really! We don’t believe in bounding our clients with any sort of contract as we simply believe that quality work lasts longer than a contract. Hence, we prefer going by it.

7. Is there any guarantee of results?

We can guarantee our efforts. In the world of SEO, guarantee is a speculative term and many SEO companies have been using this to get more business, but the bitter truth is neither them nor us have the control over search engine algorithms as it is a third party platform and hence offering guarantee will be nothing more than a dummy commitment. Do not fall into this trap if anyone has offered you a ranking guarantee in search engine.

8. Is your work in-line with the latest updates of Google algorithms?

Absolutely, our team spends a lot of time in researching about latest developments in the SEO world; hence our work is always abreast with latest updates of Google algorithms.

9. What is SMO / SMM?

SMO (Social Media Optimization) / SMM ( Social Media Marketing ), is related to internet marketing on several online media by smart way. SMO managed facilities and services helps to improve a brand's visibility online and increase traffic on the website.

10. Will my website always stay on the top ranking once you have optimized it?

Search Engine Optimization is a dynamic process and one cannot expect to maintain its top position all the time, although we put our best efforts to maintain the same. Since it depends on 100’s of website and search engine factors and also on your competitor’s website, any genuine SEO company will never say that you will always be at the top for your industry keywords.